Founder Magazine
Mridul Konwar’s journey as an interior designer began in the vibrant city of Guwahati, Assam. His story is one of perseverance, creativity, and dedication, and has ultimately led to the establishment of his own firm, Urban Designers, which has been transforming spaces and lives for over 12 years. His work is not just about designing beautiful interiors but also about creating environments that are functional, sustainable, and connected to the communities they serve.
Early Life and Inception of the Dream
Born and raised in Guwahati, Mridul was always fascinated by the world of design and aesthetics. However, coming from a family that had no prior experience in the business world, the path to entrepreneurship seemed uncertain at first. From an early age, Mridul displayed a natural flair for creativity. While many kids were drawn to sports or games, he found himself sketching new concepts for rooms, furniture, and spaces. His passion for design grew with time, and it became clear to him that interior design was not just a hobby—it was a calling.
Despite having no background in entrepreneurship, Mridul felt an undeniable urge to pursue his dream. In 2018, after years of honing his skills, both in formal education and through hands-on experiences, he founded Urban Designers. The company’s mission was clear from the start: to create spaces that weren’t just aesthetically pleasing, but also functional, sustainable, and reflective of the client’s unique personality and needs.
Building the Brand: Challenges and Triumphs
The initial phase of his business journey was anything but easy. One of the first major challenges Mridul faced was the lack of a business mindset. Coming from a non-business background, he had no mentors or a solid foundation in managing the financial aspects of a company. This led to several challenges, particularly around cash flow and managing manpower.
However, these struggles became stepping stones. Instead of being disheartened, Mridul focused on learning as much as he could about business operations. He attended workshops, read books, and spoke with fellow entrepreneurs to understand the intricacies of managing a business. Slowly, he learned to handle his finances better and build a reliable team. His company began to gain traction, primarily due to his relentless focus on quality and a personalized approach to client service.
As an entrepreneur, Mridul’s approach was clear—he wanted to create a company that stood out by focusing on transparency, communication, and customer satisfaction. One of his earliest principles was to not just build structures but build dreams. Every project was a chance to turn a vision into reality, and Mridul personally ensured that every design, whether big or small, reflected the essence of the client’s vision.
Over time, this approach helped Urban Designers build a solid reputation in the Northeast region of India, with more clients seeking them out for their expertise and commitment to quality. Urban Designers went from handling small, local projects to managing larger-scale commercial and residential designs, and today, they are one of the most respected interior design firms in Assam.
The Company’s Growth and Vision
Urban Designers officially launched in February 2018. Since its inception, the company has expanded its presence across North East India, working on various projects that span from luxurious homes to high-end commercial spaces. As the firm grew, Mridul focused on creating a unique selling proposition (USP)—not just the aesthetic aspects of design, but also on how their work positively impacted society and the environment.
Urban Designers committed itself to more sustainable design practices. Understanding the growing concerns about climate change and the increasing need for energy-efficient buildings, Mridul began incorporating green and sustainable elements in his projects. These included the use of natural lighting, ventilation, renewable sources like solar panels, and sustainable building materials. By focusing on sustainability, Urban Designers not only contributed positively to the environment but also set themselves apart as leaders in green design in the region.
The company’s impact on society extends beyond just the environment. Urban Designers has created numerous job opportunities and collaborated with local suppliers, helping to stimulate the local economy. The firm’s work has also encouraged other businesses in the region to adopt more eco-friendly and socially responsible practices.
The Personal Touch – Understanding Clients’ Needs
One of Mridul’s most significant strengths as an entrepreneur is his ability to connect with clients on a personal level. He understands that every project is not just about bricks and mortar—it’s about creating a space that aligns with the emotional and functional needs of the client. He believes in transparent communication and free consultations, which helps foster strong client relationships built on trust.
“Every client has their own unique story, and as designers, it is our job to understand that story and bring it to life through design,” Mridul explains. Whether it is a corporate office or a family home, Mridul’s focus remains on creating a space that resonates with the clients, making them feel comfortable and understood. It is this ability to empathize with the clients that has set Urban Designers apart from other firms in the region.
Overcoming Struggles and Building Resilience
Every entrepreneur faces challenges, and Mridul’s journey was no different. The biggest obstacle he faced early on was not having the resources or mentorship typically available to first-time entrepreneurs. But his determination and patience allowed him to persevere. He recalls, “It was a tough start, especially since I had no prior business experience. But I was always clear that I wanted to make this work. My belief in the idea kept me going.”
One of the most significant lessons Mridul learned along the way was the importance of persistence. He believes that entrepreneurship is about consistency, patience, and an unwavering belief in the vision. In his own words, “There are ups and downs, but what matters is staying true to your mission, especially when things are tough.”
Another struggle Mridul faced was in building the right team. Attracting and retaining talented employees in a competitive industry like interior design is no easy feat. However, he focused on building a team that shared his values of creativity, integrity, and excellence. Over time, the team at Urban Designers grew, and today, the company has a skilled and motivated workforce that has been instrumental in its continued success.
The Importance of Sustainability and Client Psychology
The global shift towards sustainable and green architecture has not gone unnoticed by Mridul. As an interior designer, he firmly believes in incorporating environmentally friendly practices into his projects. He stresses that his responsibility is not just to his clients, but also to the planet. “We can make a difference, one design at a time,” he says, referring to his dedication to using eco-friendly materials and energy-efficient designs.
Mridul’s approach also emphasizes understanding the psychology of the client. He recognizes that a design is only truly successful when it reflects the client’s vision and lifestyle. “Understanding the client’s needs and desires is essential. It’s not just about knowing what they want, but understanding how they want to feel in their space,” he adds. This personal touch has been key to the firm’s success.
Looking to the Future
As Urban Designers continues to grow, Mridul has set his sights on expanding beyond the North East. With the increasing demand for quality interior design services in India, he hopes to bring his expertise to other parts of the country. The company is also exploring opportunities to venture into more commercial spaces, such as hotels, restaurants, and offices, as well as continuing to enhance its sustainable and eco-friendly practices.
“I want to see Urban Designers become a national name, not just in residential and commercial design but also in the area of sustainability and green architecture,” says Mridul, with an optimistic view of the future.
Words of Wisdom for Aspiring Designers
To aspiring architects and designers, Mridul shares a message of perseverance and dedication. “This profession requires a lot of patience and commitment. There will be times when things are tough, but don’t lose hope. Keep learning, keep growing, and stay true to your vision,” he advises.
Through his hard work, resilience, and creative vision, Mridul Konwar has not only built a successful business but has also carved a name for himself as a leading interior designer in North East India. His journey is a testament to the power of passion, determination, and the willingness to take risks. As Urban Designers continues to thrive, it is clear that Mridul’s story is just beginning.
