Founder Magazine
Prasanna Kumar B N is dedicated to creating spaces that are both functional and inspiring. As the founder of STUDIOPITCH, he specializes in designing corporate and coworking interiors that foster a healthier, more productive workplace. His design philosophy focuses on creating environments that adapt to the evolving needs of modern professionals while offering spaces that encourage collaboration, creativity, and well-being.
Founded on July 25, 2023, STUDIOPITCH is a Bengaluru-based studio offering comprehensive design and build services. The firm focuses on creating spaces across various sectors, including corporate, coworking, managed office solutions, commercial, and residential designs. By blending high aesthetics with functional designs, STUDIOPITCH seeks to create environments that inspire and elevate the user experience, contributing to personal and professional growth.
The studio is committed to crafting workspaces that foster collaboration, innovation, and interpersonal connections. STUDIOPITCH recognizes the value of both the social and business aspects of modern workspaces, aiming to design places that offer both functional benefits and meaningful experiences.
At STUDIOPITCH, the design philosophy is an exciting blend of minimalism and maximalism. The studio strives to find the perfect balance between clean, minimalist aesthetics and bold, maximalist design elements. This approach focuses on creating spaces that are clear and simple yet rich in color, texture, and unique details. The goal is to design spaces that are dynamic, energetic, and highly functional while still inspiring creativity and expression.
By incorporating both minimalism and maximalism, STUDIOPITCH creates work environments that are visually captivating and conducive to productivity. The spaces are designed to support collaboration, encourage innovation, and enhance the user’s experience in every way.
One of STUDIOPITCH’s standout projects is Workship by Sumadhura, a 23,500-square-foot coworking space that embraces the concept of Nature-Evoked Organic Design & Roots of Renewal. Drawing inspiration from nature, the design merges natural elements with modern workspaces to create a harmonious, vibrant environment. The centerpiece of this project is a tree sculpture crafted from sustainable materials, symbolizing the integration of nature into the built environment.
Each zone within the Workship office is designed to reflect the individuality of its users, incorporating local culture and pop art to ensure that employees feel connected to their surroundings. Spaces like the community lounge and fuel bar are designed to encourage both social interaction and increased productivity, fostering a sense of balance between work and leisure.
Looking ahead, STUDIOPITCH plans to expand its design and build services into Mumbai, Chennai, and the National Capital Region (NCR) during the 2024-2025 period. The studio aims to cater to the growing demand for managed office solutions, working closely with builders and developers to deliver flexible, agile, and innovative office spaces that meet the needs of modern businesses.
Prasanna’s decision to start STUDIOPITCH stemmed from his 10 years of experience working on workplace interiors and his deep passion for designing customized, functional workspaces. His extensive network across India, coupled with his understanding of the changing needs of businesses, inspired him to create a design firm that delivers unique, tailored solutions.
At STUDIOPITCH, the firm’s in-house team works closely with local artisans to bring creativity and uniqueness to each project. The integration of original artwork and custom installations ensures that every project feels one-of-a-kind, reflecting the identity and values of the client.
At STUDIOPITCH, understanding the client’s needs is central to the design process. Prasanna emphasizes the importance of deeply listening to clients in order to create spaces that not only meet their practical requirements but also reflect their values and goals. The firm works closely with each client to ensure the design aligns with their brand, culture, and the specific needs of their business.
By focusing on the psychological needs of the client, STUDIOPITCH creates environments that help businesses thrive. Whether designing spaces for large corporations or small startups, the goal is always to provide environments that inspire creativity, foster collaboration, and improve employee well-being.
One of the key drivers of STUDIOPITCH’s success has been its ability to identify and adapt to emerging market trends. As businesses shift towards flexible and hybrid work models, the demand for agile office solutions has surged. STUDIOPITCH has positioned itself at the forefront of this shift, creating workspaces that are adaptable, collaborative, and designed to meet the diverse needs of modern professionals.
Blindwink India Design Awards 2024 – Best Bespoke Workplace Interior Designer In Bengaluru — Mr. Prasanna Kumar — Studio Pitch
The growing demand for managed office solutions has opened up a significant opportunity for STUDIOPITCH to offer innovative design solutions that align with the needs of businesses embracing flexibility.
Sustainability is a core principle at STUDIOPITCH, and the firm integrates green design practices into every project. Whether incorporating biophilic design elements, improving indoor air quality, or using sustainable materials, the firm is committed to creating spaces that are both beautiful and environmentally responsible.
The growing trend towards green architecture and sustainable workplaces is something STUDIOPITCH embraces wholeheartedly. The studio designs spaces that not only promote well-being but also help businesses meet their sustainability goals.
Prasanna believes that understanding client psychology is crucial to creating workspaces that truly resonate with users. The design process at STUDIOPITCH begins with a deep understanding of the client’s culture, brand, and specific needs. The studio’s goal is to create spaces that are not only visually appealing but also foster collaboration, innovation, and overall well-being.
Prasanna’s entrepreneurial journey has taught him valuable lessons, particularly the importance of fostering an agile organization. He believes in applying design thinking to business challenges and encourages his team to remain flexible, open to new ideas, and responsive to clients’ needs. The key to success is maintaining strong communication channels, especially in a time when face-to-face interactions may be limited.
Prasanna’s advice for future architects and designers is simple but powerful: “Brand experiences must be human experiences.” He stresses the importance of creating spaces that evoke emotional connections, not just through aesthetics, but through meaningful design. Great design tells a story and creates an experience that enhances the lives of those who interact with it.
For Prasanna, design is about more than just building spaces—it’s about creating environments that help people feel inspired, productive, and connected. He encourages budding designers to focus on creating spaces that contribute to the overall well-being of the people who use them.
