Founder Editor Team
Sunder “Ashok” Genomal is a prominent British-Indian businessperson known for his significant contributions to the garment industry. As the Managing Director of Page Industries, he has transformed the company into one of the leading players in the market, particularly as a major licensee for the globally recognized underwear brand, Jockey. Founded in 1994 and headquartered in Bangalore, Page Industries has grown under Genomal’s leadership to become a billion-dollar enterprise, setting benchmarks for quality and innovation in the textile sector.
Genomal’s journey began with a clear vision of building a brand that could stand out in a competitive landscape. He recognized early on the potential of the Indian market and the increasing demand for high-quality undergarments. Under his stewardship, Page Industries became synonymous with quality and comfort, catering to a diverse range of consumers. His strategic approach involved not just selling products but creating an emotional connection with customers through branding and quality assurance.
One of the key factors in Genomal’s success has been his commitment to quality and innovation. By forging a strong partnership with Jockey International, Page Industries gained access to world-class manufacturing techniques and design philosophies. This collaboration allowed the company to leverage Jockey’s expertise while also adapting to the local market’s needs. The result was a range of products that not only met international standards but also resonated with Indian consumers, making Page Industries a household name.
Under Genomal’s leadership, Page Industries expanded its portfolio beyond just underwear. The company introduced a variety of apparel, including loungewear and activewear, thereby positioning itself as a comprehensive clothing provider. This diversification strategy has proven effective in capturing a broader market segment and ensuring sustained growth over the years.
Moreover, Genomal’s business acumen extends to understanding market dynamics and consumer behavior. He has adeptly navigated the challenges posed by competition and market fluctuations, consistently finding ways to innovate and adapt. His emphasis on research and development has led to the introduction of new product lines that cater to evolving consumer preferences. This proactive approach has not only solidified Page Industries’ market position but has also contributed to its reputation as a trendsetter in the garment industry.
Sunder “Ashok” Genomal’s leadership style is characterized by a strong focus on teamwork and employee empowerment. He believes that the strength of a company lies in its people, and he fosters an inclusive culture that encourages collaboration and creativity. This ethos has not only improved employee morale but has also driven productivity, ultimately benefiting the company as a whole.
The impact of Genomal’s work is evident in Page Industries’ impressive financial performance and market presence. The company has consistently reported robust growth, positioning itself among the top players in the Indian garment sector. With a strong distribution network and an extensive retail presence, Page Industries has made its products accessible to consumers across the country.
Looking ahead, Sunder “Ashok” Genomal remains committed to innovation and expansion. His vision for the future includes exploring new markets and embracing sustainable practices to ensure that Page Industries continues to thrive in an ever-changing global landscape. By staying attuned to market trends and consumer needs, he aims to maintain the company’s reputation as a leader in the garment industry.
In conclusion, Sunder “Ashok” Genomal’s remarkable journey as a billionaire businessperson and Managing Director of Page Industries showcases his exceptional leadership and vision. His relentless pursuit of quality, innovation, and employee empowerment has set a powerful example in the industry, ensuring that Page Industries remains a key player in the global garment market for years to come.
