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The Journey of R.Y. and Rukmani Somasundaram: Building a Premier Catering Service

RSB® Wedding Caterers is a success story of entrepreneurial spirit and dedication. The company is led by R.Y. Somasundaram and Rukmani Somasundaram, who have built an impressive reputation in the wedding catering industry. Based at 2/854, Kulakkarai Street, Madipakkam, Chennai, RSB® Wedding Caterers is an ISO 9001:2015 certified organization. The company has a robust online presence through their website, www.rsbwc.in.

Starting with an initial capital investment of ₹5 Lakhs, RSB® Wedding Caterers has grown significantly, achieving a turnover of ₹0.95 Crores. The journey began when the directors were 33 years old, and now at the age of 50, they have established their company as one of the leading wedding caterers in Chennai.

Rukmani Somasundaram holds a B.Com and an MBA, with over a decade of experience in the software services and product industry, managing administration and software quality control. R.Y. Somasundaram, with an extensive educational background including a BBM, MBA, MA, MPhil, MBA (P), PGDPM, FUWAI, and MIMA, has 15 years of experience in software services and product industry, focusing on finance and accounts, and MIS activities. Both directors made a paradigm shift from their initial careers to fully engage in the wedding catering industry, bringing with them a wealth of experience and a family legacy.

The roots of RSB® Wedding Caterers trace back to their great grandfathers, renowned for their culinary expertise. These pioneers were often sought after by celebrities and Carnatic musicians for their family events. Growing up, R.Y. Somasundaram and Rukmani Somasundaram spent their spare time assisting in the family business, learning the trade and developing a passion for catering. This deep-rooted connection to the culinary arts inspired them to venture into the catering business full-fledged.

RSB® Wedding Caterers officially began its operations on April 14, 2017. Today, the company stands as a leading player in the wedding catering market, known for their dedication to quality and service. They have expanded their services beyond Chennai, offering premium solutions for Indian weddings, ensuring that every event is a memorable experience for their clients.

RSB® Wedding Caterers impacts the market by being a creative niche, always staying ahead of the competition. Their societal impact is significant as they provide end-to-end committed services, treating every customer as a feather in their cap. The company specializes in organizing artistic, classy, well-designed, and practical events, particularly focusing on 100% vegetarian Indian weddings. Their services ensure that customers receive value for their hard-earned money.

The unique selling proposition (USP) of RSB® Wedding Caterers lies in their commitment to providing budget-friendly, dedicated, and innovative wedding and corporate event services, taking customers from concept to completion. Looking ahead, the company is proactively focusing on future growth, planning to expand their horizons across the country.

The inspiration to start RSB® Wedding Caterers came from the directors’ deep respect for their family’s legacy and the sentimental value attached to the wedding catering business. Their great grandfathers, who had an uncanny ability to add flavor to their dishes even remotely, remain their all-time inspiration and professional idols.

As entrepreneurs, R.Y. Somasundaram and Rukmani Somasundaram faced several challenges. In a market flooded with options, standing out required more than just offering the best product or service. They realized the importance of providing 100% customized solutions to meet the specific needs of their clients. They leveraged their intrinsic qualities such as ethics, service, politeness, sustainability, transparency, and traditional values to pave their path to success.

Identifying opportunities in the market came naturally to them, as most business flowed through references. Their existing clientele became their brand ambassadors, helping them build a strong reputation. The directors’ adaptability, curiosity, determination, innovative thinking, persistence, risk tolerance, and self-awareness have been key factors in their professional success.

R.Y. Somasundaram and Rukmani Somasundaram with daughter R.S.Bharkavi

Their journey in entrepreneurship has taught them valuable lessons: building a good team, the importance of commitment, recognizing the customer as the boss, and the value of listening before speaking. These principles have been instrumental in their success.

For aspiring entrepreneurs, R.Y. Somasundaram and Rukmani Somasundaram advise focusing on ethical service, politeness, sustainability, transparency, and traditional values. They emphasize the importance of understanding customer needs and providing tailored solutions.

AwardAwarded By
நளபாக அரசு (Title)SRI KALA PEEDAM, Chennai
Most Promising Wedding Caterers & Allied Wedding Services Provider in South India (Asia Quality & Entrepreneurship Awards)Xel Research
Award of HonorSULEKHA
India Business Award 2024 (RSB Marriage Planners)blinkwink.in

RSB® Wedding Caterers has won several awards, recognizing their excellence in the wedding catering industry. Their success story is a testament to their hard work, dedication, and the strong foundation laid by their forefathers. The journey of RSB® Wedding Caterers is not just a business success, but a legacy carried forward with pride and passion.