Founder Editor Team
In the realm of entrepreneurship, age is often considered a barrier, a hurdle that many believe is insurmountable. However, for Krishnadas Paul, age was merely a number, and his determination knew no bounds. In a remarkable tale of resilience, perseverance, and unwavering passion, Krishnadas Paul defied the odds to build a multi-billion rupee company from the ground up.
The journey of Bisk Farm, now a household name synonymous with quality and trust, was far from smooth sailing. In its early days, the company faced daunting financial challenges, recording a staggering loss of Rs 15 crore. Yet, amidst the adversity and setbacks, Krishnadas Paul remained undeterred, driven by a clear goal and an unyielding mindset.
It was in the year 2000, at the age of 60, that Krishnadas Paul embarked on his entrepreneurial journey, founding SAJ Food with a vision to produce sugar-free biscuits. Inspired by the initials of his beloved children – Sharmistha, Arpan, and Jayeeta – SAJ Food laid the foundation for what would soon become Bisk Farm, a name synonymous with innovation and excellence in the food industry.
Krishnadas Paul’s entrepreneurial spirit was fueled by a deep-rooted passion for creating products that not only delighted the taste buds but also promoted health and well-being. With a keen eye for market trends and consumer preferences, he envisioned a future where sugar-free alternatives would become a staple in every household, catering to the evolving needs of health-conscious consumers.
Under Krishnadas Paul’s visionary leadership, Bisk Farm rapidly gained traction in the competitive food market, carving a niche for itself with its innovative range of sugar-free biscuits. Through strategic planning, relentless perseverance, and a commitment to quality, the company gradually turned the tide, transforming losses into profits and challenges into opportunities for growth.
Beyond the realm of business, Krishnadas Paul’s journey serves as a testament to the power of resilience and the limitless potential of the human spirit. His story embodies the age-old adage that success knows no age, and that with passion, hard work, and unwavering determination, any obstacle can be overcome.
Today, Bisk Farm stands as a shining example of entrepreneurial success, with an estimated valuation of Rs 2100 crore. From humble beginnings to a market leader, the company’s journey is a testament to the indomitable spirit of its founder and the dedicated team that stood by his side through thick and thin.
As we reflect on Krishnadas Paul’s inspiring journey, let us draw inspiration from his unwavering resolve and relentless pursuit of excellence. May his story serve as a beacon of hope for aspiring entrepreneurs, reminding us that with courage, perseverance, and a clear vision, anything is possible.
